SlorgNet on 05 November 2007
No desperation, it's just the Christmas rush, is all. The mass ad campaigns are starting up, plus the $399/399EUR model is hitting the streets. Sony has been executing its integrated platform and media strategy quite efficiently.
I am surprised they moved to the $399 model so quickly. I assumed they would do that next spring. But that's not about desperation in the games biz - Sony still has a solid 40% of home console market share. I think they wanted a machine which would push sales of BluRay and HDTV for the holidays.
