I don't get the concept where any console exclusive this late in the game, will shift hardware sales. Why would someone buy a 360 for a Halo game, if they haven't already done so? I would also like to see the case of Gran Turismo being a huge title to shift console sales. It isn't a case of games being bad, just their impact being smaller. There is a "killer app" aspect to this also. The video game market, to me, seems so mature now that it is hard to drop an unexpected killer app in it, and it make a difference.