There are a BUNCH of these advertisers... thousands if you just google free playstation 3, free laptop, and so on. The majority, I suspect, are frauds. This one happens to be tied to a legitimate corporation. I also chose only "offers" that were from companies I knew and heard of so I had some level of recourse with them. My choices were a CD service run by BMG, an entertainment/coupon service run by Cendant Corp, Discover, Citigroup, and Experian (credit reporting agency). I knew that if the "free gift" ploy was a scam I could at least deal with the offers being legit companies... It's going to be early December before I know anything so hang tight until then...