Bodhesatva & EnosStory: Sony does not have the software and price point to reach out to the "kids" and women (they definitely don't have the publicity). They are having enough problems reaching out to their "bread & butter" group (the 17-25yr olds). Complaining that Sony's choice of consumer targeting is wrong based on their first ad in their new campaign is a little bit too much criticism. Why would sony put so much money into making ad's about their more casual games that are no where near the official release date? isn't that what got them into alot of heat in the first place? y'know, over-promising and under-delivering. I'm sure Sony and Microsoft would love to tap into the mass market just as Nintendo has, but neither of them are in the position to give any real competition.
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