DICE hate easy money even more than Infinity Ward:
Battlefield 1943 producer talks lack of DLC

We spoke with Battlefield 1943 producer Gordon Van Dyke at PAX and asked him why there hasn't been any DLC at all for the game so popular it crashed servers and broke sales records. The main reason? DICE is busy. Apparently it's working so hard on the next two Battlefield games that it doesn't have time to show BF1943 any extra love at all, which is a bit perplexing given the popularity of the title.
Gordon told us, "We don't have any immediate plans right now, but it's not ruled out. There's a lot of pressure on the team for Battlefield 3 and Battlefield: Bad Company 2 ... we don't want to stretch things too thin and and make something that's not up to quality. Battlefield 1942 is a huge game with a lot that we can pull from. We just want to make sure we keep our options open, and make sure that the decision we land on is what's best for everyone. We don't want to be that company that pushes out DLC just for DLC's sake."
Fair enough, but we'd still like to see more maps and modes come to Battlefield 1943 like ... yesterday. Hey, hire some interns already!
"We don't want to be that company that pushes out DLC just for DLC's sake."
How about for the sake of supporting a ridiculously popular FPS by giving it more than the initial three maps?
We don't provide the 'easy to program for' console that they [developers] want, because 'easy to program for' means that anybody will be able to take advantage of pretty much what the hardware can do, so the question is what do you do for the rest of the nine and half years? It's a learning process. - SCEI president Kaz Hirai
It's a virus where you buy it and you play it with your friends and they're like, "Oh my God that's so cool, I'm gonna go buy it." So you stop playing it after two months, but they buy it and they stop playing it after two months but they've showed it to someone else who then go out and buy it and so on. Everyone I know bought one and nobody turns it on. - Epic Games president Mike Capps
We have a real culture of thrift. The goal that I had in bringing a lot of the packaged goods folks into Activision about 10 years ago was to take all the fun out of making video games. - Activision CEO Bobby Kotick







