This doesn't bode well for Disney. Disney has two problems: (1) the culture and media industries are oligopolies, not monopolies, so there's fierce competition in most fields, and (2) the digital commons is revolutionizing media production, giving more and more power to fans.
Disney's classic strategy has been a kind of Microsoft Lite -- lock down key franchises, then milk them for decades. Re-release the old classics every so often, build another theme park, rinse and repeat. It worked for 50 years. But it doesn't work in an age when digital media allows for fan customization and creativity. This is one of the reasons Disney has had a terrible time in the videogame biz - their only real success, KH, is a joint venture with Square Enix, Ueber-meisters of the RPG biz.
So this is just more of the same old failed build-a-giant-conglomerate-and-bilk-consumers-one-more-time strategy which is falling apart in front of our eyes. If I were a Disney shareholder, I would be deeply worried about this and demand some major changes from the top management.
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