Are people not reading this, or are there comprehension skills lacking?
"Sony Computer Entertainment Europe, which has committed £6m to marketing in the UK, has not run a major ad campaign for the PS3 since the new games console launched almost two years ago."
I say this because there are so many people here saying that £82 is just for the UK....this is not true, £82 is how much they will spend on the whole of Europe's marketing campaign, £6 of which will be dedicated to marketing in the UK, while the rest will be divided amongst other European countries.