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Max King of the Wild said:
Like... the busness plan is to get more buyers in the store. You may make less profit on a single item but it may turn into more sales. IE: If they buy another game.

I don't think you would get enough business to justify the less money.  Also, you would be forcing other retailers like walmart to price match you, which would make the whole point moot.  Anyway you look at this, it just couldn't work.