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I think Sony is going to reap huge benefits because they don't just have the Slim and the pricedrop, but they have much larger things on the near horizon like GT5's worldwide release and FFXIII coming out in Japan where it will sell at least 2 million copies followed by another 2 million copies of Versus XIII being sold in Japan alone and another 3 to 4 million being sold worldwide when it releases in 2010-2011 (The Japanese version will be out in 2010).

Microsoft might need a pricecut on the Arcade even though they been planning to increase its price but an even bigger problem for them right now is their lack of games. ODST is no Killzone 2. Splinter Cell, etc, almost all of them have been pushed out of this holiday season and into 2010. If Alan Wake is done, they might need to go ahead and release it this year and leave the polishing for later patches.

Nintendo has a great game lineup coming in 2010 (but it is composed of games that haven't been their biggest sellers so far this gen, and the blue ocean market doesn't seem to be flocking in mass to the latest versions of games like Wii Sports Resort. That was always going to be a test for Wii if second and third games in blue ocean series could sell as well as the first installments). Nintendo might want to release the HD compatable version of the Wii at $250 with Wii Sports Resort and bring the standard Wii down to $200.00.