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WereKitten said:

You just repeated yourself, and I still find it faulty. The world is not made of people who give value only to BD playing and zero to games, and from people who only value games and give zero value to BD playing. Most commonly, they'll give some value to both, though in different amounts. And $100 is low enough, psychologically, to make them sway toward an integrated solution. Let's try with a couple more realistic personas:

a) guy enters in a shop to buy a BD player. He has waited for the prices to go down, so he's probably quite price-conscious. He looks around among the cheapest ones. The clerk also suggests "the cheapest ones are about $200 thought they go all the way up or, you know, for $300 you can buy a PS3. It's a better player than these and it's, you know, a playstation for games and stuff. And it has a big hard disk and can play the movies from internet or from your PC. Yes, wireless or with the network cable".

b) guy enters in a shop to buy a console. He looks at a 360 arcade for $199. He sees there's also an Elite $299 model and a PS3 at $299. He asks why they cost more. The clerk answers: "because they have got the HDD, you have to buy it separately with the arcade. And the PS3 also reads Blu-ray movies - yes, the high definition ones - and has wireless. How much is a Blu-ray player? They start from about $200, the cheap ones, but can cost much more"

Basically in both cases I'd say that many people will find the extra $100 a good investment, even if it is not what they originally thought of. There will be those that give really a value close to zero to gaming or BD playing, but they will not be the majority.

 

I would say the only people who would generally value the BR playback when taken as a group are the gamers. Other people generally don't like using a controller to control a media player or they aren't comfortable doing it.

Is a good equation something like this:

HDTV owners owners without a BR player would probably have some interest in the feature.

The other side is this:

The Xbox 360 has netflix, unlike with the PS3 example the Xbox 360 is about the only source of this feature.



Tease.