Robert A. Kotick from Activision: "I would raise the prices even further."

[Staude]

alfredofroylan said:

Seems like some CEOs think a lot about higher prices:

Tony Gikas - Piper Jaffray

And a second question, if you don’t mind, just your comfort level regarding pricing of some of your new games that have some expensive controllers and any feedback that you had from retail as we move through the holidays. Thanks, guys.

Michael J. Griffith

And then on the second question, Tony, on the pricing, we’ve had for all of our launch titles in the back half of this year, some of which contain peripherals, as you point out, very strong retailer acceptance and support for all parts of our plan, including our merchandising plans, our marketing programs, and our price points.

Robert A. Kotick

And Tony, you know if it was left to me, I would raise the prices even further.

http://seekingalpha.com/article/154118-activision-blizzard-q2-2009-earnings-call-transcript?page=8

Of course they're not going to do it. But some of their products are quite overpriced like DJ Hero.

lol ironic that this is the guy who threatened to stop supporting playstation consoles if sony didn't lower the price.

 

More ironic is it that activision is quickly becoming the worst gaming company..

 

most ironic is it that this guy only grew ballz after activision merged with vivendi/blizzard.