Almost any branded merchandise that happened to receive most attention from potential customers is likely to accumulate more casual customers as well, leaving dedicated customers to rivals. No surprise that console gaming (todays game industry locomotive, console retail is accounted for ~60% of total industry revenue in 2007 according to PwC) is more mass-marketed than PC gaming. If we write off an army of gamers who play Peggle in the office and MMO-gamers (two biggest forces behind PC gaming) those who left are usually more enthusiastic than regular console gamer just because of their platform of choice. For instance, PS2 owner could be anybody measured by dedication to gaming, GC\Xbox owner is likely an enthusiast, PS2+GC\Xbox owner is very likely a gaming enthusiast.
In spite of the fact that original article sounds more like troll post, he's got a point, though described pretty badly. But as has been stated already... really, nothing new.
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