Activision. what do you think of them right now?

[Reasonable]

I think they're in danger of exhuasting some of their franchises, are looking to unfairly exploit certain other franchises to hike the price of games, and are overly reliant of a small number of key franchises (although you could say that about most studios I guess).

I slightly mourn the inevitable rise of large organizations such as Activision, EA, etc. at the expense of new IPs, creative risk and openness - how I remember the days when id, for example, would release full source code to the community.

So I'd say I'm slightly negative towards them in terms of how they have been and are conducting their business right now.