| Reasonable said: I read an article where he said if development costs weren't bette controlled AAA games would need to be around £70 to cover the costs, etc. However he then said that price wouldn't fly so development had to improve. I didn't read it as him at all saying games needed to be that price. |
If Sony made a simple to program for console and got of their ass to advertise their new AAA game's properly then maybe they would make a fucking profit. Development cost's would come down and more copies of the game would be sold.
Look at the sales of some of Microsoft published games that they advertise loads. Microsoft only made like half a billion dollars off of Halo 3...








