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Well, if you look at the news article on the front page about digital downloads increasing you can get a rough idea of how much impact digital downloads actually have.

While digital downloads are increasing by a huge margin, the analysts on there say that they only acount for a mere 5% of game revenue. Now, Shio would have you believe that these online stores like D2D and steam are huge movers of software compared to retail channels. This just isn't true.