Several things:
1. This is the Internet. You get the world descending upon a single point.
2. It is not the normal price, and for all practical purposes, it is a limited time offer. And yes, there is demand for the PS3, or Sony wouldn't be selling any now.
3. The 80 GB unit was priced under the 40 GB on shelves now.
4. It isn't going against a 360 (or Wii) which would also stand a chance of getting a price cut.
I remember Sony saw a bit of a sales spike also when they phased out backwards compatibility, because people who wanted backwards compatibility were compelled to get the system. So, you need to take all this with a grain of salt. Will it result in an increase in sales? Yes. But can't tell how long there will be a sales spike. I have yet to see $300 me a mass market price point. Even $250 pushes it, but Nintendo seemed to show that $250 (with a game, and same price as they initially sold the NES in the USA) is a mass market price.
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