What Sony needs in some humorous advertising. The reality is that people just don't give a shit about those features listed. They are not a good argument against a cheap laptop let alone cheap movie players. No what they need to do is make the machine a statement about the owner. Make the buyer look cool for owning the console, and in that mindset I present my idea for a commercial.
Show the console under a big high definition television with a cute cuddly little dog in front of it, and then fade in a mother and young son talking in the background. Have the boy say "Thanks mom for getting me a new dog. I love spot so much he is my new best friend." Then have the mother take the young boy off to school leaving the dog alone in the house.
Then have the PS3 strike back. Have the machine turn on, and pull its power plug from the wall. Then have the line shoot out wrap around the dogs neck, and strangle the dog to death. Then you know show it shoving the dog under a couch. Fade to black.
Say Hello to Your New Best Friend.
Okay well it cannot be as creepy as the Satan baby.







