Sony is definitely in a hard place at the moment. I personally think they should stop worrying about fighting Microsoft and try to stop the bleeding thats happening right now the reason they are in so much trouble right now is because they tried to get into a money fight with Microsoft and surprise Microsoft won. I really want to know the logic that said lets sell a system at a 200 dollars loss when we make maybe 10 dollars maximum off a game so in other words until all the early adopters buy 20 games Sony won't even break even much less turn a profit which is of course the goal. They have strong 1st party starting to build I can see they were trying to follow one move out of Nintendo's play book to make some more money since loss leading was really eating into the profit they were making despite their dominance in market share relying on only 3rd party licensing fees to bring them money. I would worry mostly about building the first party which can make very good money done right even in 3rd place and getting the console manufacturing cost down as fast as possible to at least being even on each one sold. The goal would be to cut the losses retain what fans they can and build up a small warchest to give the next Gen a decent shot with maybe doing something like making PSEye a packin instead of a peripheral so that it could actually work. If they drop another 2-3 billion dollars in a pointless war with Microsoft for 2nd place even with success I could see it making their shareholders uneasy and worse if it fails I do think it could doom the Playstation brand. There is no shame in 3rd place where you make money it keeps you alive but if they continue to drop billions in a money war with Microsoft I do not see good things coming out of it.
Now Playing : Links Crossbow Training(Wii), Super Mario Galaxy(Wii) FE: Path of Radiance(GC)
