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@the
The 360 is not underachieving for it's price tag.
It's outselling it's nearest rival. It doesn't matter what their price tag is as MS have no say in that or get any of its profits. All MS have to worry about is how their product is selling, do they make a profit on each one sold, and how well the software for it's system is selling.

1, Their product is up on last years sales which made them a profit so more profit this year.
2, They are making money on each console sold so thats ok.
3, The software is selling extremely well so it looks like they are ok.

Now can Sony say the same.
Are they making a profit on each console sold?
Did they make a profit last year?
Are they selling more than last year?
How is the software selling?

Can you answer them honestly?

You seem so concerned about its price and how it should be doing so much better but why?
It doesn't matter what the gap is and whether its 8 or 15 million because the 360 is on the right end of that scale. You should be concerned where the PS3 is.
You're obsessed with the price but why?
All you're doing is trying to make the 360 look bad by twisting and spinning and making up reasons why it's doing bad.
Maybe you're getting damage control ready for the pspGo?

It didn't sell because the price, the price!

or by claiming the 360 should be doing better for it's price you can then use the PS3 price tag as a reason why it's not doing as well as you think it should?

It has a good price and is selling what it is. Instead of worrying about a console you don't own worry about the console you do and it's price. Come up with valid reasons as to why you think the 360 is doing poorly instead of trying to make them up.