nine0nine on 14 October 2007
the term winning and won is totally inappropriate for this subject, hence the trouble defining it. To have Won, then there must be a single goal or a prize and in this industry there isn't one.
Success is defined by profit in my mind, the more profit you make, the more successful you are and vice versa. MS cannot go on forever claiming success when they have lost billions of dollars, sooner or later they HAVE to make money from it.
Its only Sony and MS's previous successes that allows them to bleed money on new console launches. i wouldn't call either a 'win' until they have made more money than they have lost.
MS's statements remind me of that old student phrase "if at first you don't succeed, redefine success".
