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Cypher1980 said:
Eventually a profit will be made per console.

However the PS3 will never turn a lifetime profit on Hardware for Sony.

Currently 22 mil sold at 100USD loss per unit = 2.2 billion USD loss.

Lets say they reduce costs to a level of 250 USD and sell at 300 USD.

They would need to sell 44 million consoles more just to break even.

they can do that