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Squilliam on 21 June 2009
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bdbdbd said:
Erik Aston said:
And in the meantime, EA has hit bottom and is plotting it's return, and Ubisoft's underdog status hasn't changed, and both of those companies are taking Wii more seriously, looking for new growth opportunities, because they don't think they're sitting pretty.

Basically, I think Activision could yet have the troubles that EA, THQ and Take-2 are going through in store for them in the future. And this statement, more than anything it says about Sony, sort of shows that they are in the same place EA was during the later PS2-era, where they think they are the kings of the world, but don't have a long term plan, and don't even know it.



There were two things in your post i'd like to point out:
If Activision-Blizzard wants to focus more on Wii, dropping the PS3 support could allow them to allocate more resources to Wii. Investing to PS3 doesn't look like good short term or long term strategy.
And as for the EA comparision, last gen EA threatened to drop Gamecube support and managed to get their licencing fees lowered.

Excuse me sir! If the royalties were lowered, wouldn't it mean that in the longer term the razor blade model was being threatened so therefore the quantity of future royalty revenue per PS3 would be lower and they couldn't borrow so heavily against future and present royalty earnings which would put price cut plans in jeapordy?



Tease.