Sony's PR department was not releasing these, it was the CEOs during interviews. I think PR would not "really" be involved during a one on one interview.
The value that Phil Talked about was due to the fact that a $599 PS3 60 Gig cost Sony ~$849 to MAKE "not" counting R&D costs.
I have to say that some of these are really funny. I am sure they have regretted saying these.









