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Macross, a few things. First you use COD:WaW as a point to prove your point, when its sold 1.5 mil+ thus far on the Wii. Anyone selling that much is a solid success, as they would be making 3 times their development investment. Simple logic prevails that Activision was very happy with the profit made from COD:WaW on the Wii

Secondly, you use the debunked, old statement that 3rd party games don't sell on the Wii, when there's been many that have sold well, including new IPs.

Yet, lets take Madworld as an example, since its a 3rd party IP that failed. Why did it fail? Let's review

- M Rating limits audience. We can agree that the Wii is family oriented. Even "core gamer" dads wont buy M games, because they're afraid little Bobby might get their hands on it while they're at work. Responsible gamer parents don't bring M rated games into their house.

- Experimental graphics. The only thing that saved Zelda: Wind Waker from being a flop was the fact that it was a Zelda game. Otherwise, with the cel shading they used, it wouldn't have been widely accepted. Gamers have certain qualities they look for in a game. A relatively colorless game doesn't appeal to many

- Abysmal story. The concept behind Madworld pretty much is the recipie used for Smash TV with 2 cups of SUCK added into it.

So at the end of the day, you have a repetitive, uber-sadistic, bland colored violence fest. Had it been in color, this game would have sold much better. Though it was close to the limit for extreme gaming from the ESRB.