I can only speak for the UK but both Nintendo and Microsoft seem to convey a better message than Sony. Sony's message always seems confusing when it is trying to convey what it is outside of a straightforward game advert.
Nintendo do an excellent job in conveying the family and fun aspects of the Wii which obviously are the areas it is succeeding in most.
Microsoft do a good job in a series of adverts that convey it is more than just a games console. Given the recent E3 announcment I fully expect Microsoft to go full steam in the last quarter pushing the social integration with Facebook and twitter and with Sky on board you can bet your arse they will advertise that to death.
As for working hard I would take the stance somebody said earlier that they will all be working like dogs. I think my angle is how effective that work rate is end of the day. If I was to classify workrate and success then Nintendo get it by a long way then Microsoft with Sony a very distant third. The only positive I can spin for Sony is that the game adverts give a very good account for the PS3.
W.L.B.B. Member, Portsmouth Branch.
(Welsh(Folk) Living Beyond Borders)
Winner of the 2010 VGC Holiday sales prediction thread with an Average 1.6% accuracy rating. I am indeed awesome.
Kinect as seen by PS3 owners ...if you can pick at it ...post it ... Did I mention the 360 was black and Shinny? Keeping Sigs obscure since 2007, Passed by the Sig police 5July10.
