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@Rpruett

I pity the developers who try to pay their employee's salaries with the "rewarding nugget of untapped potential."

Money pays the bills, and there was money in this deal for Rockstar. It may not have been an outright check, but moneyhatting can take on many disguises like waived licensing fees, paid marketing campaigns, etc...

Otherwise 30M+ Xboxes are hard to say no to when you're launching a new franchise and need every sale you can get.