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""Industry sources indicate Sony is planning a $100 price cut on the PS3 in mid-August, just prior the launch of Madden (8/18) and the start of the back to school shopping season. This will naturally be a positive for the industry," said Bhatia. "

I call Troll on Bhatia. I know he may not like Sony, but to suggest that Sony dropping out of the console business would 'naturally be a positive for the industry' is shameful.