100 vs 1 is one of the most important exclusives/system sellers in 2009?

[Pipedream24]

MontanaHatchet said:

Zizzla_Rachet said:

JaggedSac said:
Montana, what similar offering have these companies you mentioned offered? To my knowledge, this is the first live quiz game, replete with prizes and host, playable by anyone.

I was wondering the same thing..and he told me something about Soda and candy...Wierd...

Maybe you should have looked at your own post, which I was responding to. Companies like Hersheys and Coca Cola constantly offer prizes with their products, that you have a small chance of winning. Never caused a huge uptick in sales.

But look at the Mcdonald's Monopoly promotion.  People eat Mcdonald's 5 days a week to get those game pieces.  So if done correctly, the chance of winning free prizes (regardless of how slim) can lure in sales. 

I don't know if 1 vs. 100 is a strong enough property to move systems or a substantial amount of Live subscriptions, but it's the first of it's kind on consoles.  The concept of free games and prizes has had success on PC's so it should be successful on consoles as well.