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thx1139 said:






Million said:








 



 


The 360 is already below the price of it's competetion in the form of the Arcade , further dropping the price of the XBOX 360 arcade or Pro reduces the perceived value of the console , maybe even to a greater extent than the price of the console . As we all know perceived value is important , it's what affects the strenght/viability of a brand.


 




This such a load of bull$hit.  There was never a problem for the PS3 to be reduced from $300 to $200 1.5 years from release.  There was never a problem for another $20 reduction the following year or another $30 the following year.


It makes to much sense for MS to reduce the arcade to $129 or $149 to counter PS3 drop to $299.  The arcade wont loose money when this happens and infact the added eventual HDD sale will add extra profit later on.  Even if MS drops the price of the smallest size HDD to $80 the profit for MS is still substantial.

Do you even read your typing , the numbers clearly demonstrate my point ! . I can't verify the prices because i'm a UK resident and don't know about the cost of consoles in america. But the difference between the PS3 price drop and the XBOX 360 price drop is that one was done to deal with an affordability issue , people wanted the PS3 but couldn't afford it. another was done to stimulate demand that wasn't there , the XBOX 360 is now in the price range of the PSP & PS2 .