Killzone 2 fails to crack 1 million units in US

[Squilliam]

NJ5 said:

Squilliam said:
Retailer Margin = $12
Packaging/Disc = $3
Distribution, market development fee whatever? = $5

Total for Sony's pocket $40 over say 2M shipped = $80M

Game cost = $40M
Marketing = $20M

Profit as it stands? = 20M or 33%

How does that look?

Could be pretty accurate, if anything I'd say the game development cost may have been a bit smaller, and marketing a bit higher (which would more or less cancel out).

The only thing missing is the info on how many of the copies were sold bundled. Were those bundles a small limited edition?

 

Hmm they also sold the higher margin LTD edition version, but I don;t think the bundle lasted very long and it was only one region. I don't think it effects much as theres so much uncertainty already.