I think its ok if they don't do a price cut. They are still selling consoles. Whats most important is that they are churning out incredible games. 5 months into this year and they already have 2 AAA titles (Killzone 2, Infamous). As they release all the others in the pipeline (Heavy Rain, WKC, Uncharted II, God of War III, Mag, GT5, FFVXIII, Ratchet, Yakuza 3 and so many more) the PS platform is ALWAYS going to have buyers. Sure they might be third and they might have less market share then MS or Nintendo but as long as they live to fight another day they can always come back next gen. And with all the awesome IPs that they are creating, they will be very well positioned for the future. All they need to do is play it calm.
It is better to die on one's feet
then live on one's knees
