Sony reports $1B annual loss, first in 14 years - An Analysis on Yahoo

[cleaner475]

saicho said:

cleaner475 said:
Weren't Sony recstructing their entire corporation last year though so that they would start being profitable again? If thats true then they should have an improved year this year with the rumour that the PS3 is now turning a profit albeit a small one

That's the problem since it did not show on their Q4 results.It's hard to believe SCE lost money in Q4 with PSP, PS2 and PS3 all turn profit on hardware.

Also, if it does make small profit "now", any profit would go out of the window if there is a $100 price cut which would put Sony in red again.

 

 

Unless Sony can cut the cost of the PS3 hardware - I don't see Sony unveiling a price cut if they are not making money/barely making money on the PS3 as it is unless all the slimline rumours are true.