| Squilliam said: One thing this confirms is that Sony is the most stingy hardware manufacturer and Microsoft the most generous when it comes to retailer mark up. When I worked in retail in the ages past, we were told to push Xbox 1's because they didn't set our margins back as much. |
It's not that Sony is stingy it's just that they are not in a position to be generous i mean the PS2 makes the most money for retailers.
and numbers can be misleading for instance Xbox 360 Arcade has lower markup but when people bring home the console they may realize they may need to buy the separate hard drive which like all other accessories is where the money is at for the retailer (forgot the exact % but it's high). That's explains the higher mark-up for the harddrive equiped units but in actuality if you take out the harddrive in said units the core system is roughly the same price and the mark-up is roughly equal if you bought the Arcade and separate harddrive compared to a more expensive harddrive equipped unit.
Gee i hope that made sense but the point is that for just the console itself it's Nintendo that is the most generous.
"What have i done.? Is it too late to save me from this place? From the depths of the grave? We all are those .. who thought we were brave."
