Could this be what's happening?
October 12th:
Worldwide announcement of the new slimline PS3 containing smaller 40Gb HDD, No EE, no memory slots, only 2 USB slots. The new PS3 will come with a send away card for a free copy of Spiderman 3 on Blu-Ray or in some regions, may come with the Blu-Ray disc included in the packaging. The cost will be the following:
US - $399, EU - 400 Euros, UK - £299, AUS - $699
In the US, the current 60Gb PS3 will eventually be sold out, but may be reduced to $449 to sell out or may include a free game. The 80Gb model will come down to $499 once the 60Gb models are extinct. They will include a free HDMI cable and a choice of games ranging from Motorstorm to Resistance to Heavenly Sword.
In the UK, the current 60Gb PS3 (with 2 free games and extra controller) will be reduced in price to £399 and may include a further free game, probably Heavenly Sword. There will be a new PES 2008 PS3 bundle as well. This will probably come in at £349 and will include the 40Gb model, the game and an extra controller.
Prediction (June 12th 2017)
Permanent pricedrop for both PS4 Slim and PS4 Pro in October.
PS4 Slim $249 (October 2017)
PS4 Pro $349 (October 2017)