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URNotE said:
NJ5 said:
I think people are being a bit too optimistic with those predictions regarding prices... Do you really think Sony has the nerve and financial capability to drop the price to 399 €/$ soon?

In their last financial conference they said that they expected to achieve profitability in hardware "later rather than sooner"... A 399 € price in Europe means a 200 € (or 33%) drop! I don't think it's impossible, but it's certainly not very realistic.


i thought they said they hoped to achieve it in 2008 going into 2009


What's your point? Don't you think that's rather late for them to think about a 33% price drop in Europe 7 months after launch?

Just asking, not meaning to take a jab or anything...

 



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