I don't think i buy the trojan horse arguement. It's more likely they just thought they would succeed anyway.
I mean... is there really more money in BR then Videogames?
"When it comes to "packaged" home entertainment software, video games had their biggest year yet in 2008—so big, in fact, that they finally eclipsed combined DVD/Blu-ray sales, and according to projections, there's no turning back.
Industry research firm Media Control GfK International (via Video Business and Engadget HD) reports that global video game sales gobbled up about 53 percent of the "packaged home entertainment" market last year, with that figure expected to climb to 57 percent in 2009."
http://tech.yahoo.com/blogs/patterson/34790
Seems like the games industry is bigger.
Not to mention Sony gets more per game then per movie liscensing wise.
