A Playstation 3 Pricecut Could Cripple Sony So Stop Begging For It!

[Squilliam]

NJ5 said:

Carl2291 said:

Gilgamesh said:

The RSX and The Cell will be shrunk to 45 nm hopefully by the summer, that should make everything much more cheaper in the PS3 and possibly a Slim PS3.

This.

People seem to forget about it for some reason.

Tell that to Sony, they aren't expecting to be profitable anytime soon.

 

I think people are forgetting that whilst improving the lithography process over time has postive consequences over time for reducing the cost of a product there are other factors that people forget.

• The increased cost per wafer for new technology -> I.E $7000 vs $5000 for an older process (TSMC 40nm vs 55nm)
• The process will have lower yields, so more defects per chip initially means higher per chip costs.
• There are other significant costs such as the # of PCB layers, redisigning the chip and royalty charges which must be paid as well. Remember they don't own the I.P to the Cell, RSX or XD ram interface and must therefore pay royalties to use these technologies.