A Playstation 3 Pricecut Could Cripple Sony So Stop Begging For It!

[NJ5]

I have posted this a bunch of times but apparently not enough:

This is the latest official information on PS3 profitability:

Q: My second question is related to Playstation number 3, the profitability is increasing, and when are you going to be seeing profit in the field of hardware?

A: If we base our projections on the present exchange rate to continue and if introduction of the 45 nm chips is fulfilled (it is being used in manufacturing already), but in view of that by latter half of next year, sometime there, I believe that we can see the improved margin and start to see profit.

Q: Point of confirmation, when you say later next year, is it later the second half of the calendar year 2009, or the fiscal year 2009?

A: Fiscal year 2009, that's March 2010.

http://news.vgchartz.com/news.php?id=2895

Exchange rates have improved a bit since then, so perhaps they could be profitable around the holiday period (if they don't get worse again). Assuming there's no price cut of course.

We should get updated information by mid-May, when Sony does their financial report.

I don't see more than a $50 price cut this year, and even that is unlikely unless exchange rates really improve IMO.