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This industry just keeps on growing and is only a matter of time before MS makes back ALL their money and more. It is not easy to break into an industry dominated by two corporations already establised like Nintendo and SONY. Currently the 360 sells the most games and accesories along with xbox live so money is being made. If the launch of Halo 3 puts them in the black then they will stay in the black for good unless some crazy shit happens. Again this industry just keeps on growing and they are in great position to make tons of money of it.