M$ has lost 100 billion in the last 2 years and DLC like teh lost and the damned or the pitt have has had no real effect on sales. So far this year PS3's lineup is making a mockery of 360's and I think that has a lot to do with all these investments into DLC instead of new IPs.
I think MS best move would to invest money on new and exiting first party titles and get off Sony's nuts.







