yes it is, because the wii has a higher install base and therefore higher total minutes played.
look
Say the wii has an install base of 10m. Each gamer plays 500 minutes a month
The 360 has an install base of 5m. Each gamer plays 1000 minutes a month.
ps3 has install of 2m. each gamer plays 1000 minutes.
10m x 500min= 5billion minutes
5m x 1000min= 5billion minutes
2m x 1000min = 2billion minutes
total minutes= 12billion minutes
5billion/12billion equals .41667 = ~42%
now, if the next month wii sells double its install base, and the others stay the same, then wii now totals 10billion minutes because
20m x 500min= 10 billion. Now 10billion/17billion = 59%
now maybe you can see that install base is what matters here and not how much individuals game. Proving that wii owners actually do play dramatically less.