Sony: PSP sales to rise 15 per cent in the coming year

[vaio]

Sony: PSP sales to rise 15 per cent in the coming year

Despite a turbulent couple of years and the global economic downturn, Sony marketing head John Koller has revealed to VG247 that Sony expects PSP sales to go up 15 per cent over the coming year.

Why so confident? "It's for a number of reasons," says Koller, "but primarily because of the entertainment packs and line-up of software that's coming. The software line-up alone should drive a lot of hardware sales."

True enough - this year sees the release of a number of high profile titles on PSP, including Assassin's Creed, Ghostbusters, LittleBigPlanet, Army of Two: The 40th Day, Jak and Daxter: The Lost Frontier, and a bevy of others. In terms of quality, you can't fault Sony's efforts.

However, this year also sees the release of the DSi (out tomorrow) and the iPhone 3.0 software, both of which will give impetus to Sony's already dominant rivals. Koller's probably right: this year's line-up will drive sales. But a significant hardware update is pretty much due.

http://www.pocketgamer.co.uk/r/PSP/PSP+news/news.asp?c=12557