How is Sony Doing This?(game announcement, after game announcement)

[Jordahn]

NJ5 said:

Jordahn said:
Maybe the PS3 currently isn't the financial burden we all thought. Only analysis' were estimating how much a PS3 costed and was sold at a loss. I say this because you can get a new $300 PS3 from SONY's website when you sign up for a SONY credit card. If everyone took this route, everyone would be buying PS3's for $300. Could SONY afford to do this? So far, SONY has strongly pushed the 1st and 2nd party efforts while 3rd parties are still solidly backing the platform with both mulitiplatform and exclusive games. Makes ya think. Hmmm....

The amount of PS3s bought using that promotion is negligible. For starters that promotion is only available in the US (correct me if I'm wrong). I'm pretty sure there's also some fine print which allows Sony to reduce the amount of money they lose from that promotion, otherwise they wouldn't require people to sign up for a new credit card.

VGChartz or NPD don't even track those sales, and that doesn't stop the PS3 from being well tracked.

 

 

Doesn't matter.  It rather improbable that everyone will buy a PS3 through SONY by signing up for a credit card, but the option is there.  So out of principle it's something they have to consider.