Is it safe to say the Xbox brand is very well cemented in Europe by now?

[Lostplanet22]

786_ali said:
cemented means consolidated or very strong etc.

 

I thought he meant that but cemented sounds for me more like comes and stay in this case 'be popular for a long time' a term you can't really in this game industry.

Consoles brands don't mean a thing. Ask Sega/nintendo/Sony.