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For a supposed AAA title HS flopped. There is a sliding scale applied to games based on their budget, hype, advertising, history, etc. Now if say Dragon Blade or Viva Pinata, low budget, no hype, no advertising, no history games were made for the PS3 and sold 77k in the first week that would not be a flop. However, for the huge budget, system saving, massively advertised, spiritual successor to God of War 77k is a flop.

Another scale useful for judging a game's success is the financial scale. In this case the question is does the game's first week sales show any indication that the game will make a profit. Sadly for Sony 77k in week 1 is not enough for a game of that type to make a profit when it needs to sell 600-800k. HS will be lucky to hit 400k given how game sales normally work out. This doesn't directly matter to gamers but it does indirectly because it shows how much trouble Sony is having if an expectated major profit earner becomes a money loser which may eventually affect Sony fans at some point.