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In truth, Sony doesn't know how to make blockbusters any more...least not like Microsoft and they haven't made any evergreen titles like Nintendo.

It's not the marketing, there's just nothing all that compelling about these games that will make people flock to them.

They seem to be good at filler titles that do a million with a bundle, which is fine if you're just broadening the library, but they're not blockbuster material and you can't fool people that they are.