shio on 18 March 2009
Ubisoft's problem is that they need to diversify. Their entire strategy consists of "core" titles for PS360PC, and casual titles for DSWii. Pretty poor plan. They should start making MMOs, F2P Games, Subscriptions, etc...
They have a goldmine of franchises with great potential. One of them is the popular Chessmaster - the traditional boxed model is not good enough for Chessmaster. Instead they should release the online portion of Chessmaster for free, supported by revenue from ads, while still releasing the traditional box every couple of years with the single-player + exclusive features for the online portion (kinda like an expansion).
