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This makes me laugh:

""The Xbox 360 will need to build a strong base outside North America to avoid being in a fairly distant third," he said. Overall, DFC forecasts that the Wii will prevail through at least 2008, but the firm still is bullish on Sony. DFC thinks the PS3 "could start coming on strong" in 2009. "We could have a situation where the Wii sells more hardware units, but by 2012 the PlayStation 3 is generating more software revenue," Cole added."

Okay, Reality 101 here:

1. The 360 is only doing poorly in one major region: Japan. It's extremely strong in NA and the PAL regions seem to be warming to the console. In any case, the PS3 needs to outsell the 360 in PAL regions before I'll even consider it stronger than the 360 there.

2. I'm tired of hearing how the Wii will lose momentum. I don't see it happening, period. It's becoming a tired (and downright false) stance more and more every day.

3. The Wii may not be king of software sales? SHOCKING. Absolutely-freakin-shocking. Duh. It's a casual console. While software sales might not be through the roof, that doesn't matter when you're making a boatload of cash on each hardware sale you make. Sure, Sony and MS may be kings of software but that becomes a pyrrhic victory when you're bleeding money out your ass on hardware sales.

These guys need to just shut up about this stuff. They never get anything right. I feel sorry for their investors if they're staying bullish on Sony right now. Some poor bastard might actually listen to their advice.




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