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A $50-$100 price cut costs Sony upwards of $500-$1 billion. That's about 10% of Sony's cash reserves, which they desperately need to turn the company around before it goes bankrupt in this massive recession. This is no easy feat considering most of Sony's products are very vulnerable in a recession, there are tons of lower-cost alternatives from other companies

In other words, Sony has bigger worries than whatever heat they may be facing from publishers, and far more important things to do with that money.

 



My Mario Kart Wii friend code: 2707-1866-0957