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Political correctness run amok (when isn't it?). Maybe they'll be forced to advertise on TV the way they should be. I live in Newfoundland and I have never seen a Killzone 2 ad ever (with the exception of the Internet). I have a friend who enjoys FPS games and has a PS3 and he didn't even know that Killzone 2 was out. Attn. Sony: put ads on TV, don't confuse customers, ignore PC whining.